evening-classes
| 1º Ano | ||
|---|---|---|
| Unidade curricular | Período | ECTS |
| Storyelling | 1st Semester | 1.0 |
| Digital Marketing Strategy | 1st Semester | 2.0 |
| Branding Digital | 1st Semester | 1.0 |
| Intercultural Management | 1st Semester | 1.0 |
| Content Marketing | 1st Semester | 2.0 |
| Internationalization of Digital Business | 1st Semester | 1.0 |
| Digital Business Frameworks | 1st Semester | 2.0 |
| Video Marketing Strategy | 2nd Semester | 2.0 |
| Social Media Marketing | 2nd Semester | 2.0 |
| Omnichannel E-commerce | 2nd Semester | 2.0 |
| SEO and SEM | 2nd Semester | 2.0 |
| Performance Marketing | 2nd Semester | 2.0 |
| E-mail Marketing | 2nd Semester | 1.0 |
| Digital Security | Specific | 2.0 |
| Digital Analytics & Big Data | Specific | 2.0 |
| Customer Relationship | Specific | 2.0 |
| Digital Law/GDPR | Specific | 2.0 |
| Networking and International Business | Specific | 1.0 |
