The "licenciatura" in JOINT PROGRAMME in Creativity and Business Innovation includes different areas of knowledge that, overall, provides the competencies and abilities necessary for developing professional activities in different human, organizational and social settings. The aim of the course is:
- Develop and implement creative ideas that assure a continuum personal development and the preparation/launch of new business ventures;
- Create and implement ideas and business solutions at the department of R&D or new product development;
- Development of new business models in domestic and international firms based on innovation and the application of creative techniques;
- Analize, evaluate and apply new models and innovation techniques to the organizational processes and operations;
- Compreender, combinar e desenvolver novos conhecimentos no campo social, humano e científico.
In this programme it is OBLIGATORY THE STUDENT MOBILITY FOR LITHUANIA AND ESTONIA, ONE SEMESTER IN EACH COUNTRY.
| 1º Year | ||
|---|---|---|
| Curricular unit | Period | ECTS |
| Organizational Behaviour | 1st Semester | 2.0 |
| Individual Creativity | 1st Semester | 5.0 |
| Management | 1st Semester | 7.0 |
| Organizational Creativity | 1st Semester | 5.0 |
| Fundamentals of Business | 1st Semester | 3.0 |
| Organization | 1st Semester | 3.0 |
| Business Analysis | 1st Semester | 5.0 |
| Personal Development | 2nd Semester | 5.0 |
| Business Ethics | 2nd Semester | 4.0 |
| Business Financial Management | 2nd Semester | 4.0 |
| Sustainable Business Environment | 2nd Semester | 2.0 |
| Economics | 2nd Semester | 3.0 |
| Personal Leadership | 2nd Semester | 5.0 |
| Corporate Social Responsibility | 2nd Semester | 4.0 |
| Law and Document Management | 2nd Semester | 3.0 |
| 2º Year | ||
| Curricular unit | Period | ECTS |
| Intercultural Communication | 1st Semester | 4.0 |
| Sales and Marketing Mechanism | 1st Semester | 10.0 |
| Organizational Communication | 1st Semester | 4.0 |
| Public Speaking | 1st Semester | 2.0 |
| Entrepreneurial Behavior and GEST Characteristics | 1st Semester | 10.0 |
| Theories on Creativity | 2nd Semester | 5.0 |
| Creativity Techniques | 2nd Semester | 5.0 |
| Professional Practice | 2nd Semester | 20.0 |
| 3º Year | ||
| Curricular unit | Period | ECTS |
| Reasearch Practice | 1st Semester | 5.0 |
| Business Models and Strategic Development | 1st Semester | 10.0 |
| Foreign Language/ Quality Management/Leadership | 1st Semester | 10.0 |
| Knowledge and Philosophy of Science | 1st Semester | 5.0 |
| Internship | 2nd Semester | 20.0 |
| Project | 2nd Semester | 10.0 |
- Advertising and communication;
- Trainer in creativity and innovation;
- Project manager in organizational innovation;
- Entrepreneur;
- Coach in creativity and innovation;
- Manager in innovation and developer of new products and services;
- Consultant in creativity and innovation.
Requirements
One of the following:
(cód. 13) Inglês (English)
(cód. 06) Filosofia (Philosophy)
(cód. 18) Português (Portuguese)
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